While more personal and casual brands use sans-serif fonts. You’ll notice how almost every luxury clothing brand or multinational corporation uses serif fonts in its logo design. The type of font you choose for your logo will determine whether it’s a formal brand or a casual brand.

While there are many other types of fonts used in logo design, it will always come down to serif and sans-serif as they play a key role in defining the brand and the business behind a logo. One of the first decisions you’ll have to make when choosing a font for a logo is deciding whether to use a serif font or a sans-serif font. These tips will help you make that decision-making process a lot easier. See More Logo Templates 4 Tips for Choosing a Logo FontĬhoosing a font for a logo design can be tough. Real Estate Logo Set AI, EPS, PNG, SVG, PSD Pre-Made Logo Templates AI, EPS, PSD Ultimate Logo Builder AI, PNG, EPS, PSD